In 1947, Jean Bagnis, a pioneering and visionary man, created Estandon, a wine which was a blend of the finest terroirs in what would become the Côtes de Provence AOC. Consistency, quality and the services offered were the strategic ingredients that would make Estandon successful. Even back then, this pioneering man had understood the need for differentiation in order to stand out and make an impression.
In 1973, The wine growers from the wine cooperatives and other players in the Var created a Union of cooperatives, pooling their expertise. Its bottling and bag-in-box packaging activity grew rapidly. Over the following years, other wineries in the Var and Bouches-du-Rhône areas joined the group, adopting the Le Cellier de Saint Louis brand.
In 2005, the Vignerons des Caves de Provence, owners of the Estandon brand, joined the Union, thereby creating the “Cercle des Vignerons de Provence”, representing 10% of Provence wine production at the time.
Since 2010, building on this collective success, the Union members have put their support behind a business plan that would be expressed via a new identity:
Estandon Vignerons.
Today and every day, Estandon Vignerons continues to write its history with passion and commitment.